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Why The Cheetah Cheats John Woodward proven techniquesRemarkable discoveries from recent research on wild animals. This book's title refers to new research revealing that almost every cheetah litter has two or more fathers. This phenomenon has two major benefits: the cubs are more genetically diverse, and the chances of the young being killed by an adult male are reduced. This is just one example of the many exciting developments in our understanding of animal behavior. Other interesting facts include: